Smart Solutions is a digital advertising and promotion platform, designed by Pepper as a sales growth engine for independent distributors in food service. By leveraging the Pepper eCommerce network, which represents more than $20 Billion of distributor sales, manufacturers are able to manage digital ad campaigns that can reach 25,000+ operators.
$20B
Gross Market Value of Pepper Network
25k+
Active operators
8x
Average Return on Ad Spend (ROAS)
Smart Solutions offers manufacturers three unique modules within the Pepper app. Participants can choose one or more modules that suit their campaign.
These are static banner ads that will appear at the top of orders guides that users see when they first login to the app. Multiple products can be easily scrolled through directly below the banner for quick access to product features, benefits, and pricing.
This module allows manufacturers to identify high ranking keywords related to products that they would like to feature and surfaces those products to the top of user’s search results. Users are then able to easily add items to their orders with a click of a button.
Enabling the ‘Request a Sample’ button allows users to digital submit their interest in a product within the app, which creates a hot lead for manufacturers to follow up on.
Supercharge sales and drive search priority with targeted digital ads within the largest network of independent foodservice distributors.
Impressions
How many people saw your ad?
Conversions
Are items making it into the cart?
New operators
Which customers are new?
Sales monitoring
How is each SKU performing?
+16%
Increase in weekly sales
+12%
Increase in purchasing orders
“Smart Solutions is a phenomenal thing for us. It gives that vendor the opportunity to showcase their items in a way that they wouldn’t be able to otherwise do with a company like Capitol City Produce.”
- Mike Fruge, VP of Sales, Capitol City Produce
“In our first native ad campaign highlighting Otis Spunkmeyer, we worked diligently with all teams on prioritized search criteria and keywords, and continue to action sample requests as efficiently as possible. So far, we’ve seen a 40% increase in weekly orders.”
- Quan Ngo, Division VP of Corporate Accounts at Aspire Bakeries
“If you want to grow your sales, use Smart Solutions.”
- Jake Vanderveen, Chief Operating Officer at McDonald Wholesale
Getting in front of buyers at the time that they are placing their orders is a critical driver to growth. Brands are noticing anywhere from 7x to upwards of 22x return on ad spend in as little as a couple of months! Check out these recent case studies:
Brand Type | $ Growth | New Buyers |
Poultry | 7x | 52 |
Baked Goods | 14x | 227 |
Frozen Foods | 22x | 306 |